In 2024, I worked as a Product and Experience Designer at Reelist8 for eleven months. My role focused on designing the company's website to convert customers into users through our Value-Added Services, including Title Transfer, D2D Notary, and Home Loan Application.
I delivered a complete website design, established design systems, and collaborated closely with stakeholders, PMs, and developers to build the product from the ground up—growing it to 59 million worth of user-generated listings.
Reelist8 is a startup dedicated to making real estate more accessible by simplifying the buying and selling process. Its platform streamlines traditionally manual tasks—such as title transfers, notary services, and home loan applications—by digitizing them and integrating partnered banks, ensuring a seamless experience for home buyers, sellers, and loan seekers.
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However, they did not have a website to showcase their Value-Added Services or effectively communicate their framework. As a result, potential leads were not being captured promptly, leading to low customer conversion rates.
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I worked with the Reelist8 founders, PMs, and developers to create a website with a Property Fill-up Form that captures leads. This helps users access real estate services quickly and clearly identifies their needs within the Reelist8 framework.
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The website now successfully captures leads, generated ₱59 million worth of user listings and 10,000 interests in Value-Added Services.
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Buy & Sell Value-Added Services
Users can easily choose the services they need, with clear details provided before they are directed to their selected product.
Sell My Property Fill-up Form (Lead Capture)
Users who want to sell their listings for free without signing up can simply fill out the form. A Reelist8 agent will contact them shortly to start the process, and their listing, along with all necessary details, will be added to the platform.
Browse Listings from Web App
Users looking to buy a property can easily browse listings in their area or elsewhere and inquire right away.
